Category: Branding

DIGITAL MARKETING: THE IMPORTANCE OF RESULTS

Traffic Manager is of Paramount Importance   By Vitor Hugo Ferreira   Have you ever heard of Traffic Manager? The profession is relatively new in the market, despite many that do the job, even though without the adequate professionalism. Data gathering and its appropriate management are part of what a traffic manager does. Essential figures(…) Leia mais

TEN YEARS OF SINCRONIA FILMES

Emanuel Mendes and Janaina Zambotti Talk Candidly   As part of the 10-year anniversary of Sincronia Filmes – celebrated this August 2021 –, the company director and founder, Emanuel Mendes, and producer and executive producer Janaina Zambotti, tell the stories and experiences in the production company in this decade of life. In the short documentary directed by(…) Leia mais

A DECADE OF STORIES

Get to Know the Trajectory of Sincronia Filmes   By Milena Sardoz Emanuel Mendes and Francisco Costabile are sitting on the not so comfortable chairs of a near-corner bakery on alameda Ministro Rocha de Azevedo, between avenida Paulista and alameda Santos, in São Paulo, Brazil, that summer afternoon of 2010. They both talk very seriously(…) Leia mais

THE SOUL OF YOUR BUSINESS

Value Proposal is Essential for an Efficient Campaign   Imagine the following situation: a beautiful young actress from television suddenly invades your screen saying how wonderful that product she is advertising is. How much she uses it in her home, and how much that product has transformed her life and her family’s. Next she gives(…) Leia mais

BABY CARE – TAKING CARE

Third Work Concludes The Campaign for the Startup   This third installment for the media and brand renovation campaign for Baby Care – a health care and well-being startup founded by Brazilian nurse and entrepreneur Carolina Tufolo and which focuses on taking care of babies and their mothers, applying earrings on newly-born girls and on mentoring(…) Leia mais

BABY CARE – PROTECTION

Second film for the media and brand renovation of Baby Care – the startup from Brazilian nurse and entrepreneur Carolina Tufolo which takes care of babies, applies earrings on newly-born girls, and mentors their mothers –, and now titled “Protection”, this work elaborated by digital advertising agency Babaorum Publicidade, affiliated to Sincronia Filmes, follows the very same(…) Leia mais

SINCRONIA NOW ON BOX BRAZIL PLAY

Production Company Has Part of Its Catalogue On The On Demand Service   It is our pleasure to announce that the partnership between Sincronia Filmes and Box Brazil TV – independent content channel based in the state of Rio Grande do Sul and dedicated to screening exclusively Brazilian productions and which has already screened the music(…) Leia mais

PAVEL DANILYUK

Meet the Director of Advertising Films from Belarus Surfing between the photography created for advertising and stock footage provided for various works, the Russian Pavel Danilyuk – a director who makes his work available for agencies and production companies worldwide – is a natural from Belarus, a small country from Eastern Europe ingrown among Russia,(…) Leia mais

BABY CARE – TRUST

Advertising Film Brings the First of the Three Pillars of Baby Care   First advertising film for the media and brand renovation of Baby Care – a company founded by the Brazilian nurse and entrepreneur Carolina Tufolo –, this initial work brings the first of the three pillars under which the digital advertising agency Babaorum Publicidade, afilliated(…) Leia mais

Meet Baby Care

As part of the first campaign elaborated for the child and motherly health care startup Baby Care – from Brazilian entrepreneur Carolina Tufolo –, the institutional film created by Sincronia’s internal advertising agency, Babaorum Publicidade, tries to summarize the philosophy and modus operandi of this company founded by Tufolo in 2012, and which has been doing such(…) Leia mais